Privacy Policy | BranchTrack

We at BranchTrack take your privacy seriously and take technical and organizational measures to ensure that your data protection rights are respected both by us and by our partners.

General Conditions

We want you to know what data we collect and how we use it. As we develop our website and implement new technologies to improve our service to you, changes to the Privacy Policy may be required. Therefore, we recommend that you review this Policy from time to time.

By using our website, you accept this Privacy Policy, confirm that you are at least 18 years old and have a full legal capacity, and consent to the collection, retention and use of your personal data in accordance with this Policy. Please, do not use the Website otherwise.

This Privacy Policy is based on the EU General Data Protection Regulation and the Latvian personal data protection law.

Who is in charge of your data

BranchTrack SIA, registration No. 50103777981 in Latvia (“BranchTrack”, “we”) is the controller of your personal data, i.e. the company determines the purposes and means of your personal data processing and is responsible for its safety.

Data Collection and Processing

You can browse our website without identifying yourself and without providing any data except automatically collected technical data about your computer and connection (see more below).

To use our website as a learner, your personal profile is created on the site, containing the following information that either is entered by you during the registration, or is provided by your employer:

e-mail address;
first name and last name (we do not check whether they are your real name);
organisation and job title (we do not check their correctness);
country;
phone number (optional).

Note that we do not store your password in a readable form, only specific data allowing us to check the correctness of an entered password (password’s hash function).

If you want, you may add your profile picture (being your actual portrait or not) for individualization of your representation.

If you contact us by e-mail, your e-mail address together with any other information included in the e-mail (e.g., your name, your account details) will be received and temporarily stored by us until the issue is solved.

Our servers automatically collect technical data about your computer and connection: browser type, operating system, IP address, time and date of your visits, statistical data on page views, traffic to and from other websites and standard web log information. The technical data is kept in a separate database. It is not linked directly to the data you provided (name, e-mail, etc.), only via a token which allows pseudonymization of your data.

We also use cookies in order to ensure more individual and interactive experience. See more about them below, under “Cookies Policy”.

Period of personal data storage

We store your personal data for no longer than is necessary for the purposes for which it is processed. Anonymized data (data that cannot be attributed to a particular person) may be kept for longer solely for research or statistical purposes.

We store your account data until you or your employer asks us to delete your account; then we delete your account data within 5 working days of the request.
Data received when you contact us by e-mail is stored until your question is resolved.
Technical data about your computer and connection is deleted as soon as it is no longer needed.
If legal rules require keeping your data for longer periods, your data is stored for these periods.
We may keep your data for longer if we reasonably predict that we may need it to establish or exercise legal claims or defend ourselves against legal claims.

When we delete your data, we delete it from our operational databases. Data is not deleted specifically from technical backups, which are encrypted and secured; it is removed permanently when the backups are rotated.

Purposes of personal data collection and use

We use your login and password to allow you to log in to the website.
If you allowed us to during registration, we use your e-mail address to send you our newsletters.
We use your name, organization and title provided during registration for marketing and research purposes.
When you use our website at the request of your employer, we use your data to let your employer know that you have passed the chosen course.
Pseudonymized aggregated information is used for service quality control and website performance evaluation.
We may also use your personal data in cases and in the ways required by applicable law and official authorities’ requests.
We use cookies for the purposes described below under “Cookies Policy”.

Can you refuse to provide us your personal data

Sure. But, if you choose not to provide us your personal data or provide fake data, we will not be able to connect you to the courses your employer ordered for you, or provide you customer service, newsletters, or other services. If you refuse to provide data during profile registration, we will not be able to create your profile.

What are your rights regarding your data

You have a right to know what data about you we have, its sources, and whether it has been transferred to third parties. You have the right to receive your data in a structured, commonly used and machine-readable format.
If you find that some data is inaccurate or missing, you can require us to correct or supplement it.
You may require blocking or deletion of your data if you think its processing is unlawful or ungrounded, or if you simply do not want it to be processed any longer.
If you think your data protection rights are violated, you have a right to lodge a complaint with a supervisory authority or a court.
You also have all other rights provided by the General Data Protection Regulation and national law.

To exercise your rights, please write to support@branchtrack.com. Before answering your request, to make sure we’re not giving your data to another person, we will ask you to provide proof of your identity.

Parties that may be given access to your personal data

If you are using our site at the request of your employer, your employer will have access to the data about your actual registration on the website and your learning performance, including the fact of taking the course and your “grade” (if the course provides for grades).

We may use Google Analytics services that collect and process data about how you use our website. Google Analytics receives no data from us that personally identifies you as an individual.

Third parties that provide us with IT services (data storage, data processing, data backup, etc.) or e-mail marketing services may get access to your data to the extent required to deliver their services properly. We work only with providers that have a sufficient data protection system, located in EU/EEA/UK or otherwise providing appropriate safeguards.

We are also obliged to give your personal data to official authorities in the cases provided by law, for example, for the purposes of a criminal investigation.

Security

We use different security technologies to ensure security of your personal data. We offer secure “https” access to our website and regularly monitor our systems to identify vulnerabilities and/or attacks. However, please note that despite the measures listed above, we cannot guarantee complete security of your personal information. Therefore, we strongly recommend you also take all possible precautions.

Changes to the Privacy Policy

The Privacy Policy may be revised from time to time. It is your responsibility to periodically check this page for changes. If, during such revision, we make substantial changes to the way we collect and use your personal data, we will inform you by posting a notification on our website and/or notifying you via e-mail.

Cookies Policy

We use “cookies” to distinguish you from other users and to enhance your experience. You may choose to set your web browser to refuse cookies, or to alert you when cookies are being sent. If you do so, note that some parts of our website may not function properly.

What are cookies?

Cookies are small text files that are downloaded on your device by websites that you visit. They allow a website to recognise your device, are stored by each browser separately, and contain information about how you use the website.

How do we use cookies?

When you browse our website without registration, cookies allow us to see which articles, tools and topics are of most interest to you — and to improve our site to make it more useful and interesting to you. Cookies also make logging in possible and “remember” you between visits.

We also use cookies for general purposes:

to ensure that the content from our site is presented in the most effective manner for you;
to keep your search settings;
to prevent fraudulent activity and improve security;
to comply with legal and regulatory requirements.

What types of cookies do we use?

Session cookies are deleted when you close your browser and include performance, functionality and security cookies.

Persistent cookies remain on your device for a set period and remember choices like language or text size to provide a more personalised experience.

Google Analytics cookies provide a statistical analysis of how people use our site, in an anonymous form. You can opt out with no impact on your experience.

Please note that if you change your browser settings to block all cookies, you may not be able to access all or parts of our website.